Now Hiring! 3 Positions Available

Do you want to work with the Pure-Ecommerce team? We currently have 3 positions available. If you are interested and would like to be considered for any of the following positions, please email Jennifer Varner at jen@pure-ecommerce.com. Thank you!

Positions Available:

• Hourly Product/Vendor Researcher
• 2 Client Consultants for Steps 5 & 6 - Consult clients on the best SEO and PPC practices

Training will be provided ~ Flexible Hours ~ Paid Per Hour

Apply today!

New Content Added to the ELearning Library

Pure-Ecommerce would like to let all of our clients know the following has been updated in the ELearning Library:

• Step 1 - NEW - Part 1, Section F - Setting Up Your Pinterest Account
• Step 7 - NEW - How to Run a Facebook Contest

If you are currently working on either of these steps or have already completed them in our process we encourage you to check out this all new material.

 

The ELearning Library is there for our clients to utilize as you continue to work through the Pure-Ecommerce process. Log-in often to see all the great new info that can benefit you and your ecommerce business!

B2B Ecommerce is on the Rise in 2013; Are You Missing Out?

B2C ecommerce has been around for a while now. When compared to B2B ecommerce, B2C  ecommerce is by far the veteran, however according to research conducted by Forrester, by the end of 2013, B2B ecommerce sales will reach $559 billion. This amount is more than twice the amount of B2C ecommerce sales. With that said, it is clear that B2B ecommerce is growing at a rapid rate.

What’s so appealing about B2B ecommerce?

Providing a B2B shopping environment online for your customers greatly enhances convenience. Customers are able to browse and research products at their leisure any time of the day. Creating this 24/7/365 access is crucial for companies in the global market.

How to make your B2B ecommerce web store a hit amongst customers

Since B2C web stores have been around longer, many have mastered the art of creating a user-friendly environment that customers enjoy. Think Amazon, for example. Given this fact, it is no wonder why many B2B ecommerce websites mirror some of the more successful B2C web stores in an attempt to provide their customers with an intuitive shopping experience and a secure, streamlined checkout process. To do this, B2B ecommerce websites will often have advanced search capabilities to make it easier for users to browse their large inventories. Thorough product details are another important feature. Simply providing the product name and price is not enough with all the media available. Product demo videos or multiple images should be used as well.

In addition to the benefit of having an online shopping environment that is always available, another advantage of a B2B ecommerce web store is the ability to provide users with logins. These logins can be linked to accounts that provide each customer with features that simplify making purchases, like the ability to reorder previous orders or view catalogs specific to them. Other self-service features that help with the user experience might include online bill pay or the ability to view different types of reports, like payment history.

To have a successful B2B ecommerce business, it is important that you target your buyers effectively and have a strong web store with features that make the user experience enjoyable. With the predicted growth in B2B ecommerce sales, a great deal of revenue is being missed out on by companies that do not have an Internet presence.

B2B ecommerce websites build on Microsoft Dynamics GP are one of the products offered by Azox. To learn more about this solution, visit our website.

Hiring for Hourly Consulting Position

Do you want to work with the Pure-Ecommerce team? Well, if you have a passion for SEO and/or PPC then we may have the position for you!

Pure-Ecommerce is looking to hire 2 new consultants to join our team. The positions will be for Steps 5 & 6 to consult our clients on the best SEO and PPC practices.

To be considered for this position it is recommended you must have -

• Good Understanding of Search Engine Optimization and Pay-per-Click
• Good Customer Services Skills
• Good Understanding of the Pure-Ecommerce Process

Training will be provided ~ Flexible Hours ~ Paid Per Hour

If you would like to inquire further about this consulting position, please email Jennifer Varner directly at jen@pure-ecommerce.com to receive more information. Thank you!

Figures of Ecommerce in China in 2012

Figures of Ecommerce in China in 2012 

The China Internet Network Information Center released its figures for the Chinese e-commerce in 2012 and there is only one way to describe them crazy. Overall, the CNNIC said the Chinese E-commerce market has seen more than 1.2 trillion RMB ($ 190 billion) in transactions during the year.

This is such a huge number that I will write all the way so that you can really feel how it is massive: 1,259,400,000,000 RMB. Perhaps even more important, however, is that CNNIC said 242 million Chinese users bought things on the web last year. That's a lot, but in a country with over 1.3 billion people, it also belies just how much space there is for the Chinese e-commerce market to grow over the long term - especially if the Chinese economy continues to grow with it.

more information : http://ecommerce-china.blogspot.com/2013/05/chinese-e-commerce-in-2012.html

The most common online shopping - by far - were clothing (including shoes and hats), with 81.8 percent of e-commerce users who have purchased at least one article of clothing in line every six months. Next was daily necessities, that 31.6 percent of users bought. Third in line was computers and other digital electronic devices, bought 29.6 percent of users.

+40user in China !

40.7 per cent of e-commerce users in China used a mobile device to navigate e-commerce sites at least once in the past half year, and these users, 53.6 percent used a printer connected to the platform mobile e-commerce application, they grazed (instead of the phone's web browser). Not surprisingly, this is a significant increase over last year.

Read also : 
http://ecommerce-china.blogspot.com/2013/05/the-chinese-web-e-commerce.html
http://ecommerce-china.blogspot.com/2013/05/the-rapid-growth-of-e-commerce-in-china.html

Ecommerce for Baby Industry in China !

Ecommerce for Baby Industry in China ! 

A picture of this beautiful chubby baby well, the Chinese reasons to smile e-commerce and believe in his destiny ...

The personal Ferret, I do not know what idea took me to try to understand how it was there ... but I confess big headache ... and feel dizzy at all succeeding tabs on my browser as the intersection numbers and information about this market is not easy ... dizziness before the immensity and density offers. And typos sites not easily deciphered .... lol. To do his research ...
 source ecommerce

beautiful but not easy! Also impressed by the incredible advances of the Chinese e-commerce for 5 years ... with projections that are staggering: a steamroller! And most importantly, like any china, they are'' off'' patterns ... those which we have used Amazon, PayPal and other eBay .... leader in the'' new world'' and should suffer locally (PDM Amazon Joyo 3% ...) players.


With this problem that Jeff Bezos to understand: if you are not quick on Chinese market ... we do not exist globally. To give a first idea: shops combined, Asia will represent 41.4% of sales Consumer World in 2016, 23% focused on one China (vs. 9.9% in 2012). We understand that companies, brands, and pure players are fighting to exist on the market at a time when our Western economies suffer. And I think they also suffer 'cause the majority of investments are there and more in our ... And take two dimensions: -

1 / local volumes are unbelievable, doing business is difficult, but the winners will be amply rewarded for 30 years.
 2 / Chinese websites will not settle for the local market .. they hope to Alibaba picture impose their model on a global scale.

Be referenced on their'' platform'' and marketplaces will be vital ... And again you know my motto: 2013 pivotal year ...  Well preamble, this confirms once again: now No. 2, it is in 2013 that China should become the world's first e-commerce market ahead of its parent'' "United States of America:   As the rounds of Beijing ... ca stands'' serious'' and there are towers that rise faster than others ... the incredible slowness of France and Germany, yet so dynamic. So for me, after the U.S. market, trying to understand the hub of e-commerce, not just to address the topic: But you have to take the coil at one end ... and try to unfold.    


Very generally what I remember in first vision in 360 a /

EVERYTHING IS HUGE ...

 (An understatement I started badly) ... Start by looking at the deep end of a site Chinese e-commerce is infinite. The Tmall.com website (Alibaba Group - online bazaar'''' off food) claims 70,000 marks referenced to 180 million customers of the site! The market place Taobao Alibaba CtoC (local équivalement eBay but with 90.4% of the market ... against 0.6% for eBay ...) claims 6 million e-tailers pro and individuals

Ecommerce in China blog

Google Releases the Penguin 2.0 Webspam Algorithm

Pure-Ecommerce would like to inform our clients on the recent roll out of the Google Penguin 2.0 Webspam Algorithm.

Matt Cutts with Google announced on May 22nd. The next generation of the Penguin webspam algorithm referred to by the Google team as Penguin 2.0 will affect about 2.3% of English-U.S. queries which will be noticed by the regular user. The scope of the latest version Penguin does vary by language which will impact languages with more webspam.

At Pure-Ecommerce, we believe now is the time to be vigilant and monitor the next couple of weeks what is being said about this update, plus watch the analytics on your site. This update is supposed to only affect about 2.3% or less of sites and is aimed at those who practice Black Hat SEO and Link Spam. 

We would suggest that you continue to focus your SEO efforts on creating great content, as well as, enhancing the user’s experience on your site. As long as you are practicing the White Hat SEO policy we teach at Pure-Ecommerce, everything should be fine.

To read the complete release by Matt Cutts, go to http://www.mattcutts.com/blog/penguin-2-0-rolled-out-today/.